segway

  • Photo credit Lady Madonna

    A Lesson in Innovation – Why did the Segway Fail?

    May 2, 2012 | By: | In: Column & Opinion

    The Segway PT is a two-wheeled, self-balancing battery electric vehicle invented by Dean Kamen. It was launched in 2001 in a blizzard of publicity. Yet it has failed to gain significant market acceptance and is now something of a curiosity. In this article Paul Sloane takes a look at what lessons to be learned from the failure.

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