process

  • new-emerging-practice-innovation-communications

    A New Emerging Practice: Innovation Communications

    May 22, 2017 | By: | In: Strategy

    Closed innovation is a thing of the past. Scalable, open innovation as a business practice has yielded the most dramatic and successful results – and communication and connection with your audience is essential to success. By engaging through at least four of eight channels (website, email, social, public relations, partners, events, offline, and beyond), a robust communications process and schedule can yield valuable insights to help you innovate better.

  • implementation-new-competitive-advantage

    Implementation is Your New Competitive Advantage

    April 17, 2017 | By: | In: Strategies

    When it comes to implementation there are three things that companies ought to be thinking about in order to maintain a competitive advantage: process, feedback, and the importance of having multiple stakeholders from the beginning. Learn more in this Open Innovation Guide from IdeaScale.

  • Checklist

    Eight Important Facts about NPD and R&D Portfolio Management

    July 9, 2014 | By: | In: Life Cycle Processes

    Often the tasks at hand take our focus off of the big picture. In new product development (NPD) and R&D portfolio management, there are several “givens” that may seem obvious when stated but are often overlooked. Bring your attention back to these eight tried and true ways to improve your portfolio management and increase your product development productivity.

  • Measure the Maturity of Your Idea-to-Launch Process

    Measure the Maturity of Your Idea-to-Launch Process

    February 3, 2014 | By: | In: Strategies

    We know that innovation capability is a critical driver of strategic growth targets. We also know that innovation success is not a one-time occurrence, but the result of an organization’s ability to conceive, develop and commercialize new products and services on a sustainable basis. In this article Dr. Scott J. Edgett discusses a model for measuring if your organization has a mature innovation process with well-internalized innovation capabilities.

  • The Innovation Toolkit with 37 Inspiring Tools

    The Innovation Toolkit with 37 Inspiring Tools

    November 28, 2013 | By: | In: Life Cycle Processes, Serialized Books, The Innovation Expedition

    Innovation is highly relevant to every organization. Yet, eighty percent of innovation projects never reach the market. Many have a false start. My new book is written to inspire you with practical tools on HOW to start innovation effectively. The process of innovation is a process that many struggle to master.“What is the right moment?” “How do I discover what customers want?” “How do I get breakthrough ideas?” “How do I get internal support?

  • New Rules for Realizing New Ideas

    New Rules for Realizing New Ideas

    November 21, 2013 | By: | In: Life Cycle Processes, Serialized Books, The Innovation Expedition

    Once you’ve got the green light from your boss, your innovation board or financer, it’s once again up to you to deliver the concept you’ve promised them.Depending on the nature of your new concept,in the next step you will deliver a prototype, a full business case or interested business or technology partners who will join the product development team.

  • 30 Ways to Present a New Idea

    30 Ways to Present a New Idea

    November 14, 2013 | By: | In: Life Cycle Processes, Serialized Books, The Innovation Expedition

    Most new ideas don’t lead to new successful products or services. Six out of seven new concepts never reach the market. Lack of support at top management is an important explanation. In my professional practice I made – and saw a lot of mistakes being made in the way innovators present their ideas.

  • shutterstock_148234112-[Converted]

    Ten Criteria for the Perfect New Product

    November 5, 2013 | By: | In: Life Cycle Processes, Serialized Books, The Innovation Expedition

    What a brilliant idea! That’s what a lot of people think after a new idea pops into their minds. Or it’s something someone says at the end of a wonderful ideation workshop where a team of colleagues has just brainstormed new concepts. Of course, at that very moment it looks and feels like utter brilliance. Just like adoring parents swooning over their child. But, in this instance is it really justified?

  • 28 IDEA KILLERS

    28 Idea Killers

    November 1, 2013 | By: | In: Front End of Innovation, Serialized Books, The Innovation Expedition

    Every one of us knows reasons why creativity and innovation are stopped in our organizations. It happens everyday, everywhere in the world. And every time a good idea is stopped, it’s one too many. That’s why I present in chapter five of my new book ‘The Innovation Expedition’, which you can download at the top of this article, a great list of 28 idea killers.

  • Effective Innovators Start with a Problem

    Effective Innovators Start with a Problem

    October 24, 2013 | By: | In: Life Cycle Processes, The Innovation Expedition

    Innovation is difficult because your potential users need to change their behavior. And why should they? That’s the question! You will have to give them a strong reason why! So start solving a relevant problem.

  • What’s Your Innovation Focus?

    What’s Your Innovation Focus?

    October 18, 2013 | By: | In: Life Cycle Processes, Serialized Books, The Innovation Expedition

    Often there’s suddenly an urgent need for something new. We need to innovate. But what are we looking for? If that’s unclear, how can you come up with new concepts that will make everybody happy?

  • How to Find Customer Frictions

    How to Find Customer Frictions

    August 21, 2013 | By: | In: Front End of Innovation, Life Cycle Processes

    An innovation is a simple new solution for a relevant problem. That’s why at the start of innovation you should look out for relevant problems instead of ideas. But how do you find them?

  • 18 Top International Trend Sites

    18 Top International Trend Sites

    August 7, 2013 | By: | In: Front End of Innovation, Life Cycle Processes

    As innovator you need to look ahead and prepare your organization for the future. Not an easy job, knowing the world is changing at an increasing pace. What’s going to happen? How will my market change? What new technology is out there? How are target groups changing? And what impact will it have on us?

  • innovation-as-a-learning-process-video

    Innovation as a Learning Process

    January 19, 2011 | By: | In: Videos

    This video is a graphic representation of the article “Innovation as a Learning Process: Embedding Design Thinking” authored by Sara L. Beckman of Berkeley and Michael Barry of Stanford. It concisely describes the four basic human learning styles and why this makes different people more adapt for a certain stages of the innovation process.

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