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  • Threat vs. Opportunity – The Art of Pitching Your Ideas

    Threat vs. Opportunity – The Art of Pitching your Ideas

    September 11, 2012 | By: | In: Innovation Psychology

    Why is your boss neglecting the fantastic idea you came up with even though it looks promising (in your eyes at least)? And why is your boss so intent on avoiding negative situations? This is an irritating behavior many of us have experienced and one that Bengt Järrehult examines more closely in today’s blog.

  • Innovation Management from around the web

    5 Tips for Writing a Legendary Crowdsourcing Brief

    September 6, 2012 | By: | In: Around the Web

    Crowdsourcing communities are an effective way for small businesses to solve problems. It’s a fact that the power and ingenuity of a crowd is much greater than the power of one person. The crowdsourcing brief, a description of your project and brand, is the first contact creators on the crowdsourcing network will have with the problem you’re trying to solve. It’s important to make sure your brief is written in a way that will optimized chances of success. Here are some ways to maximize your potential for an outstanding crowdsourcing competition.

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