The ideation platform marketplace hasn’t really changed that much in the past 7 years or so. There was an early burst of innovative design and alignment with user needs, but at this point the sector seems to have stagnated in terms of how they add value. Call it reaching middle age, or perhaps they are having a 7-year itch?
Today we have the capabilities – and the increasing customer expectation – to have everything immediately available, easy to use or handle, but still totally tailored to each of us individually. We live in an age where personal tailoring on industrial scale is becoming the norm, not the exception. Michael Bednar-Brandt, Director Digital Transformation EMEA at Oracle, discusses the move from products to service models and how it has naturally started to impact business models.
Synack’s Jay Kaplan discusses how the cybersecurity startup he heads mitigates concerns stemming from the practice of using crowdsourced hackers around the world to identify vulnerabilities in the systems of private companies and government agencies that serve as customers. Synack’s safeguards include rigorous vetting and tracking, as well as placing high “bounties” on the most serious vulnerabilities.
In this in-depth article Haydn Shaughnessy discusses why traditional ROI decision making is becoming irrelevant and how options planning is a key element of competitiveness. In these uncertain times firms need to recognise and analyse their options thoroughly in order to be ready for inevitable change.
Let’s face it, running a business in today’s world is a formidable endeavor: change and disruption have become the new norm. In an effort to keep up, innovation is at the top of every executive’s priority list and new innovation methodologies, training and strategies are available every day. But is all the hype really helpful while Western businesses and policy-makers are working under an outdated paradigm?
In the new global environment innovation is tending towards Platform Disruption, and is more focused on waves of change than single technology disruptions. The competitive capability of different innovation cultures, rather than technology, therefore becomes the critical success factor. In this article, Haydn Shaughnessy examines product and service platforms as the new organisational form and suggests that modern enterprises need to take the leap to a new way of business.
Innovation portals have taken an important place in the open innovation landscape. Expectations are great in portal performance but often, for purely budgetary reasons, these portals are launched and managed internally by corporates themselves, to discover that they generate a number of community management issues that they are not used to coping with. Prior to launching a corporate portal it is a good idea to ask a few specific questions on whether to do this internally or through experienced third party innovation providers. Using external resources can often avoid pitfalls and align the portal success rate to corporate expectations, objectives and ambitions. Here six questions are asked that can help you take the decision whether to launch a managed portal internally or externally.
The products and services we use are developing in two seemingly opposite directions: We want customized and localized solution – but they should fit into a global network of services and brands. A business model to meet this paradox is to create global platforms that enable a large number of actors to create very local and personalized solutions.
Platforms and processes, rather than products, will become the focus of new business creation as we move forward. The main characteristic of a handful of new trends in business – Collaborative consumption, Sharing, the Maker movement and the Circular economy – is that the value creation is less about adding some new feature to a product. Instead, the appeal of these models is that they can deliver more value for less by involving a number of stakeholders, including the users, in co-creating solutions.
“If Open Innovation is not seen as a long term capability building exercise then it will fail”. In this interview Thomas Lackner, Head of Open Innovation and Scouting at Siemens Corporate Technology, shares some of his experiences and how Siemens has evolved on the open innovation front. Thomas, who has been personally involved in many of Siemen’s innovation programs, also elaborates on some critical success factors that strongly influenced the outcome and quality of their programs.
This IM Channel One Concept Presentation features Colin Nelson, Director of Strategic Innovation and Dr. Christian Hagemeier, Director SAAS Business at HYPE Innovation as they explain more about the importance of innovation platforms and offer a sneak-peak at the newly developed HYPE GO! Ready user portal.
As innovator you need to look ahead and prepare your organization for the future. Not an easy job, knowing the world is changing at an increasing pace. What’s going to happen? How will my market change? What new technology is out there? How are target groups changing? And what impact will it have on us?
Procter & Gamble launched a new open innovation website as part of their Connect+Develop program to spur its open innovation efforts. The company focusses on strengthening areas to deliver more discontinuous, breakthrough innovations. The new website links directly to external innovators to P&G’s top company needs, accelerating innovation cycles.
Did you ever hear the story of “the burning platform?” Imagine you’re on a North Sea oil rig that has caught fire. Jumping overboard, something you’d never do under normal circumstances, is now your only chance for survival. Scott D. Anthony uses this story to help readers understand whether and when your company should embark on a transformation effort.
One of the most obvious benefits of crowdsourcing is its ability to stimulate creativity and accelerate innovation on a global scale. Leading companies such as Dell, Starbucks or Frito-Lay have pioneered this trend by building platforms (respectively IdeaStorm, MyStarbucksIdea and Doritos Crash The SuperBowl) that connect them to a crowd of passionate individuals. These success-stories paint a very positive picture of crowdsourcing, but the reality is that connecting with the crowd is not as easy as it seems. In this post, we will present the advantages and drawbacks of using crowdsourcing to source creative ideas, and explain how specialized intermediaries can help companies by providing crowds, platforms and experience.