Orange

  • © Nicolas Gouhier/ABACAPRESS.COM for Orange

    An Action Plan for Rapid Innovation

    May 25, 2011 | By: | In: Strategies

    How does a major global corporation go about creating a new innovation capability from scratch? At Orange, the mobile carrier of France Telecom, executives decided to create a separate entity to be their innovation engine. Nicolas Bry played a major role in the new initiative. Here he begins a two part, warts and all, account of the lessons learned.

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