negotiation

  • Negotiating Win-Win Strategic Innovation Partnerships

    Negotiating Win-Win Strategic Innovation Partnerships

    August 5, 2013 | By: | In: Collaborative Innovation, Strategies, Support for SMEs

    Recognizing that every collaborative endeavor is unique and should be evaluated on its own merits, companies must do their homework before starting to work together. Successful innovation collaborations start with a clear understanding of how each company wants to benefit from the partnership, and how they will work toward a win-win outcome. This article highlights matters to be considered and memorialized in this formative stage of a partnership.

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