Everyone wants to think that their innovation program is going to change the world and that feeling persists, because successful innovation programs can have enormous real-world returns. Businesses can save millions of dollars, new business models can disrupt markets, but some of the most impactful innovation efforts are genuinely in the healthcare space. Not only does healthcare innovation overall save the system money (for every dollar spent on innovative medicines, total healthcare spending is reduced by $7.20) but it also has the power to truly save lives as evidenced by research that states “between 1980 and 2010, medical advancements helped add 5 years to U.S. life expectancy.”
We increasingly see the world and much of its innovation through the lens of cities not countries, but there is little clarity around where the true innovation hotspots of today, let alone tomorrow, are to be found. While there is general agreement around which are the most innovative countries, the lack of consensus around the criteria used to identify an innovative city has produced multiple views and varied answers. If we want to understand more about the approaches that are the most effective in leading locations, we must decide on the best way to assess which cities are the most innovative.
Companies once deemed “too big to fail” are increasingly exposed to failure. The threat of disruption is everywhere. Startups are taking on the Goliaths in every market. Scores of malls across the United States are in collapse. Many household brand names are losing ground or even shutting completely. Regardless of industry, businesses face digital Darwinism, the evolution of technology and markets. Disruption is just a matter of when, where and why. To compete, executives must make tough decisions but more so, they must look to new horizons for new insight and direction. Whether companies thrive or cower in the face of digital Darwinism is a choice.