design thinking

  • using-design-thinking-to-make-your-employees-ready-for-the-internet-of-things

    Using Design Thinking to make your employees ready for the Internet-of-Things

    February 16, 2017 | By: | In: Strategies

    Recent advances in technology put Internet-of-things (IoT)-innovation on top of the management agenda across industries. It is predicted to increase economic value by $11.1 trillion in 2025 (McKinsey 2015). The Service Science Factory and Noventum collaborated on this article to present a state-of-the art view on the Internet of Things and how to implement this vision within organizations.

  • how-to-make-your-design-thinking-program-turn-into-something-real

    How to Make Your Design Thinking Program Turn Into Something Real

    February 14, 2017 | By: | In: Life Cycle Processes, Strategies

    Why do a large part of the design thinking projects in the corporate world never pass through the prototype phase? In recent years I’ve been involved with many design thinking initiatives. Many of them related to the development of new products inside large companies in industries such as finance, health, education and consumer goods.

  • innovation-evolution-marcus-evans

    Innovation Evolution West 2017

    February 1, 2017 | By: | In:

    Innovate under the Design Umbrella: Optimizing Design Thinking, Big Data, and Consumer Insight Integration To thrive in today’s customizable world, evolving new product development models needs for data-driven innovation is an increasingly vital transformation. Advancing business models to empower systematic, repeatable and reliable innovation is the best weapon against competitive and consumer-driven disruption. Key Topics […]

  • rebuild-personas-according-to-your-next-product-innovation

    Rebuild Personas According to Your Next Product Innovation

    January 5, 2017 | By: | In: Enabling Factors, Strategies

    Using personas in your design thinking framework is important, but are the results satisfying and clear? In this article, Product Innovation Manager Alex Igor Sanghikian discusses the Adjacent Possibilities framework for product management. By exclusively focusing on your persona’s one main need and trying hard to fulfill that need with your product, you can build the next feature with a more focused vision.

  • how-humility-courage-and-empathy-help-navigate-the-creative-process

    How Humility, Courage, and Empathy Help Navigate the Creative Process

    October 26, 2016 | By: | In: Videos

    In this short talk, Seung Chan Lim (Slim) shares two stories from research he conducted at both the Rhode Island School of Design and Brown University on what it means to “make something,” how it works as a creative process, and why it matters to our lives. The stories illustrate how humility & courage help the artist develop their empathy in relation to the “others” they interact with in the creative process.

  • design-thinkers-innovators-connect-social

    40 Design and Innovation Leaders in Social

    September 12, 2016 | By: | In: Reports

    Design Thinking Leaders discover innovative ideas by working through challenging, and often chaotic, situations where disruptive opportunities are typically hidden. These creativity-minded professionals embrace the consumer’s perspective and balance that with the brand’s needs and aspirations. The result? Simple, yet radical solutions that seem so obvious in hindsight.

  • urgently-wanted-design-driven-manager

    Urgently Wanted: The Design Driven Manager

    June 30, 2016 | By: | In: Organization & Culture

    The potential of Design Thinking becomes more and more visible because organizations like Apple, Coca-Cola, IBM, Nike en Proctor & Gamble not only show overtly that they use it, but start showing significant results. They outperformed their peers in the last decade with 219%, measured by the Design Value Index (assessment by Design Management Institute).

  • innoview3-interaction-design-and-design-thinking

    How to Implement Design Leadership in Your Organization

    May 5, 2016 | By: | In: InnoView, Videos

    While discussing the role of a designer in a corporate context, Lee Fain (Design & Innovation at Electrolux) and Anthony Ferrier (CEO, Culturevate) exchange views on a number of questions that are critical to the implementation of design leadership: How can design leaders scale their influence? Does the designer’s representation need to come directly from a designer, or can it come from another leader with an interest in design? Finally, where does design typically sit within an organization? Join us for this latest clip from Innoview – a new interview series with a focus on developing cultures of innovation and intrapreneurs within corporate settings.

  • innoview3-interaction-design-and-design-thinking

    What’s the Interaction between Design and Design Thinking?

    April 20, 2016 | By: | In: InnoView

    Design Thinking—a powerful methodology principally used in product design—is now influencing corporate culture, allowing everyone to be part of the creative process. Companies today are moving beyond simple brand and product design and are developing a strategic process to work more effectively and improve the customer experience. But how does this democratization of design principals within an organization effect the role and responsibilities of the designer? How does it change the way companies are thinking about design? In this clip from InnoView, Lee Fain (Design & Innovation at Electrolux) and Anthony Ferrier (CEO, Culturevate) discuss how design is changing in a corporate context.

  • the-art-of-opportunity

    New Growth Opportunities Through Strategic Innovation and Business Design Thinking

    March 7, 2016 | By: | In: Strategies

    All successful companies must eventually answer the same basic question: How do you establish new growth strategies and business opportunities from within your organization? The new book, The Art of Opportunity was written to help your business answer that question. The concepts were cultivated through more than 20 years of academic research and experience, providing organizations with a detailed blueprint for how to grow, innovate, and transform.

  • how-innovation-authenticity-complement-each-other-in-a-corporate-environment

    How Innovation and Authenticity Complement Each Other in a Corporate Environment

    February 17, 2016 | By: | In: Organization & Culture

    Authenticity and innovation are two of today’s biggest corporate buzzwords. They are often considered as separate values, but in reality they have much in common and in this article we will examine the areas of overlap and potential leverage benefits.

  • consumer-research-and-customer-delight

    Customer Research and Consumer Delight

    January 27, 2016 | By: | In: Creative Leadership

    Unmet consumer needs are considered the holy grail of product and service innovation: a mystical, sacred entity with unlimited value and powers for those that know how to tap into it. It would seem that with present day digitalization and social media, it is easier to connect to users everywhere through online surveys, platforms, and data mining technology. Moving from a mass-producing economy to one based on individually tailored products suggests that the gap between consumer needs and producer response are closely aligned. Yet the mystique surrounding unmet user needs remains.

  • clean-sheet-redesign

    Innovation Through Clean Sheet Redesign

    November 11, 2015 | By: | In: Creative Leadership, Strategies

    Clean sheet redesign is the method of rethinking existing businesses from the ground up. For established companies, this is a way to innovate processes by asking the right questions about current practices. For start-ups working on a clean sheet, they can apply similar techniques to disrupt existing models, while taking inspiration from existing success stories from other industries. What can start-ups learn from innovation from a variety of industries, such as airlines and mining?

  • prototyping

    The Serious Job of Prototyping

    November 4, 2015 | By: | In: Creative Leadership, Strategies

    Things have definitely gotten out of hand. Executives in suits are rummaging around in the LEGO box, a tall man is putting on a wig and speaking in a high-pitched voice, and a group has hijacked all the furniture to build what looks suspiciously like a fortress. Not a scene from an asylum, but the Prototyping phase of THNK’s Innovation Flow. It’s time to turn new ideas and visions into something tangible, a product that can be used and tested, broken up and rebuilt a dozen times. For innovation leadership, this is a crucial step in the creative process.

  • design-thinking-business-model-innovation

    Design Thinking + Business Model Innovation

    August 25, 2015 | By: | In: Strategies

    There has been a lot of buzz around designing new and innovative business models. But what does it mean to design a new business model? How do you apply design thinking to business model innovation?

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