For most companies, having a named Chief Innovation Officer (CINO) or equivalent is very new – if they have one at all. For these leaders, the levers for success are still uncertain, and evolving quickly. Join this live IM Channel One web event on June 10th when we present 5 emerging “leadership styles” for today’s CINOs and offer insights on how to use these styles to maximum effect.
In the last chapter excerpt of The Innovation Formula we looked at the role of the business leader, including key strategies to communicate the purpose of innovation as well as taking on the responsibility for the learning of the entire organization as it pertains to innovation. Today, we’ll look at the specific abilities required to organize and inspire innovation practices in your company.
May 27, 2015 | By: Fredrik Harenstam, Ben Thuriaux-Aleman & Rick Eagar | In: Organization & Culture, Strategies
Most companies recognize the need for breakthrough innovation – it can change the fundamental bases of competition, “rewrite the rules” of an industry and transform the prospects of the successful innovator. There is no one-size-fits-all model for how best to respond to this challenge. Arthur D. Little surveyed over 80 large organizations to explore how to deliver a consistent pipeline of radically new products, performance features, business models and market space.
As you, the leader/entrepreneur, embark on the pursuit of innovation, there are a handful of your personal skills and talents that will contribute enormously to the success and joyfulness of your journey. These skills are of course not just specific to innovation, and as a successful business person you probably already have well-developed capabilities in many of these areas. Nevertheless, it’s well worth spending a few minutes to review the key abilities where your refined skill set will result in enormous benefits.
The possibility of innovation is born when people transcend the beliefs that limit their thinking, and engage in the search for new and better ways. When people are doing this consistently and throughout your organization, you will see a pattern begin to emerge which you will discover is the dawning of the innovation culture.
One of the most critical professional challenges that employees face today is being able to successfully manage positive change within their organization. Innovation is has become a watch word, with so many divisions not being able to find enough valuable ideas and then successfully manage those ideas into a commercial offering that sometimes companies even respond to customer tickets and bugs and simply label those results as “innovation.”
In the disciplined and structured process of innovation we search for unmet needs and unfulfilled desires, and when we think we find them we have to construct a sort of a mental map that defines why our proposed solution will be better than whatever currently exists. We may use the business model map to show how we’re using this innovation to move up and to the right, or we may use the customer value ladder to show how this innovation provides differentiated value. And once we’re convinced that our idea is a really good one, the next step is often prototyping.
Questionable or confusing job titles have long provided fleeting office lunch-break entertainment. A quick search online brings up innumerable lists, featuring classics such as: Senior Information Adviser (otherwise known as a librarian), Wet Leisure Assistant (lifeguard) and Ideation Director (advertising). In this article Harvey Wade, Director, Innovation Strategy at Mindjet, discusses why a job title formerly found at wannabe creative companies is now playing an increasingly recognised and integral role in business.
Since we’re obliged to pursue innovation in a competitive marketplace, speed matters. In fact, it matters a great deal, for your competitors aren’t waiting, and you cannot afford to allow them to get too far ahead. The faster you recognize new trends, threats, and opportunities, the faster great ideas get discovered and created, the faster they get to market, the faster you earn money, build brand, and extend the relevance and reach of your firm into the future.
In my first article in this series, I talked about the continued, and often misplaced, focus of corporate innovation leaders on developing disruptive innovation efforts. My basic argument within the article was the while “Big I” innovation can be a valid driver of growth. However, few companies are in the right position or have laid the appropriate groundwork to support and develop new, groundbreaking ideas, especially in the context of the existing organizational culture.