Business development – sales leads & branding


Sales leads and branding for Members


By sharing expertise and showcasing quality products and services we build trust and loyalty within the innovation management community. By becoming a member of the Global Innovation Network you will benefit from continuous exposure in target groups via well-defined and proven building blocks. Reach out, educate and communicate with existing and future clients! For questions regarding our Member Programs please contact Lars Percy Andersson.

The Premium Member Program

During six months you will get the following opportunities to showcase your company and interact with your new potential customers:

1. IM One Channel One live web session – we help you design a webcast to showcase your expertise in front of future clients
2. Four articles following our editorial guidelines
3. Three short content piece (such as summary of white-paper) including link to download free whitepaper (optional) at URL hosted by the sponsor (optional)
4. 90.000 banner ad impressions
5. Three newsletter insertions (advertorials) as a “Featured Company”
6. Social media marketing package leveraging the extensive Global Innovation Management Network.

The Basic Member Program

During three months you will get the following opportunities to showcase your company and interact with your new potential customers:

1. Two articles following our editorial guidelines
2. 50.000 banner ad impressions
3. One newsletter insertion (advertorial) as a “Featured Company”.

 

About the components of the Member Programs


Newsletter advertorials provide exposure to a global audience, high click-through rates and instant redirect to a URL of your choice. The average open rate of our newsletters is situated between 15.6 and 18.8% (above industry average) and can render up to 180 unique clicks per single ad.--im-newsletter-screenshot

We provide continuous monitoring of your campaign and deliver a customized report (i.e. Campaign Scorecard) summarizing the performance of each component.

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Banner ads at InnovationManagement.se allow you to build brand awareness, promote whitepapers, capture leads through special landing pages, encourage participation in physical events and much more.

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Publishing with InnovationManagement.se gives you the opportunity to reach a diverse network of innovation management practitioners and provides an excellent means to showcase your thought-leadership, enhance branding and build trust for both yourself and your organization.Visit the IM Article Library » IM Channel One live web sessions showcase your thought-leadership, enhance branding and build trust for both yourself and your organization. Following the session we provide you with a detailed report including high quality leads, allowing you to leverage the interest shown for the scope of the session and your value proposition.View recording of an IM Concept Presentation »