VIEW: A unique assessment tool for creative problem solving styles

Yesterday, I participated in a one-day innovation training session for my full-time employer. Prior to this session, all of our staff went online to fill out a problem-solving styles assessment survey. During the morning segment of the training session, the facilitator reviewed the results, and interpreted what they meant in terms of how our staff approaches problem solving, and some things we may need to work on. It was a very valuable exercise. The assessment tool is called VIEW, and it was developed by the Center for Creative Learning.

Yesterday, I participated in a one-day innovation training session for my full-time employer. Prior to this session, all of our staff went online to fill out a problem-solving styles assessment survey. During the morning segment of the training session, the facilitator reviewed the results, and interpreted what they meant in terms of how our staff approaches problem solving, and some things we may need to work on. It was a very valuable exercise!

The assessment tool is called VIEW, and it was developed by the Center for Creative Learning. It is designed to help organizations to assess their style preferences when people are solving problems or managing change. In short, it helps you to see HOW you are creative. VIEW is something like the Myers-Briggs personality assessment tool, but focused exclusively on problem solving styles. Specifically, it looks at three areas:

  • Orientation to change: Are you an explorer, always seeking out new ideas and experiences, or a developer, who favors incrementally improving what already exists?
  • Manner of processing: Do you prefer an external style, where you brainstorm with others to develop and refine ideas, or do you prefer to ideate alone?
  • Ways of deciding: Are you focused more on how a new idea will affect people (your team, other coworkers) or are you focused upon implementation, upon the task at hand?

Roger Garriock from DIcor, who was our instructor, showed us bar charts that displayed the assessment survey results for our 50+ person staff. We learned some new things about several members of our senior staff – what we thought their preferred style of problem solving was versus how they view themselves.

Roger also shared real-world case studies from other clients he has worked with, and from his long career with IBM. As he put it, VIEW brings scientific data to the often-fuzzy world of creativity and problem solving. It gives clients something tangible that they can use to solve problems within their corporate cultures that may be blocking the flow of ideas, or may be discouraging employees from even contributing them.

If you haven’t taken a look at the VIEW assessment tool, I strongly urge you to do so. It has been extensively tested with thousands of people and hundreds of clients. You can learn more here.

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