Roger von Oech announces 25th anniversary edition of ‘Whack’ book

Roger von Oech, author of the best selling creativity classic, A Whack on the Side of the Head, recently announced that an expanded and updated 25th anniversary edition of this seminal book will be available in early May.

Roger von Oech, author of the best selling creativity classic, A Whack on the Side of the Head, recently announced that an expanded and updated 25th anniversary edition of this seminal book will be available in early May. 

I’ve always been a fan of Roger’s work, especially this book and its companion card deck. The stories, anecdotes and creative challenges are quite stimulating, and the illustrations by George Willett are thought-provoking and entertaining in their own right.

In a more recent blog post, Roger provides more details on what’s new in this edition, the fourth since this fascinating and entertaining ideation book was originally published. We’ll let him explain:

“The core ideas of ‘mental locks’ and my discussion of the creative process are the same. As are a number of stories and exercises. I’ve kept the old favorites. But I’ve also been able to add a number of new anecdotes, provocations, and strategies. Plus, this one has a ‘Breaktime’ in the middle for the reader to stretch out.” 

In this interview, Roger also reflects on how the environment for creativity has changed over the last quarter-century.

I can’t wait to get my hands on this updated version of a long-time favorite “muse.” Hopefully, Roger plans an updated version of the Creative Whack deck? (Hint! Hint!)

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