Unlocking the One Trillion-Dollar Sustainable Innovation Opportunity

Last week Unilever announced research showing that one-third of consumers now purchase its brands based on their good social and environmental performance, but went on to suggest that brands are missing an opportunity from not promoting sustainability effectively. Getting this right could unlock a further $1trn market opportunity for sustainability innovators.

4 Things to Think About When Creating Your Innovation Roadmap

This time of year is full of meetings with leadership and teams in order to help them prepare for the year ahead. People discuss financial goals, sustainability goals, profitability targets, customer success metrics, and more, but there are also numerous research & development teams out there who are coordinating their annual innovation strategy who struggle in their process to create a cohesive innovation strategy.

Industry 4.0 and the Internet-of-Things (IoT): Learning from the German Chemical Industry

The keyword “Industry 4.0” is no longer an empty cliché or a black box; it is currently probably the most important topic within the German economy. Not only will existing processes be revolutionized – but also new businesses and business models will arise. More and more companies have already started to tap into its potential.

Scaling: How to Slay the Entrepreneurial Dragon

If you’re reading this, then you probably know the feeling - You’ve reached a certain point in your company’s growth where everything is looking good: you have the right people, the right product, and everyone is happy. Then, you realize that this comfort isn’t going to last forever. Scaling up is a scary step, because it’s easy to be too ambitious and undermine the progress you’ve already made.

7 Steps to Platform Transformation – Part I

Too many notes, Mozart was once told. Too many ideas, we might say today. The culture of innovation is awash with idea generation and its sidekick, fail-fast fail cheap innovation. Worse, we need a culture of transformation not just innovation. Accenture recently reported that 81% of executives they interviewed see platforms as central to their strategy over the next three years.

Launching an Innovation Program: What You Don’t Know

Although innovation programs are becoming more and more embedded within the enterprise, it is still very common to find organizations that are just starting to experiment with formal, continuous innovation programs. Many IdeaScale clients that come to us are quietly launching pilot programs as proof-of-concept initiatives that will confirm innovation value for senior leadership.

Avoid Innovation Paralysis – Why all Companies Can and Must Embrace Change

Someone once told me this: “Innovation is like an apparition of the Virgin Mary: one person saw her, but everyone talks about it.” Although funny, the quote aptly captures an attitude towards innovation that exists in many companies today. Innovation – and the skills that enable it – are sometimes considered as mystical gifts, preserved for the chosen few. In other cases, innovation is feared, because it involves unregulated processes, risk taking and investments with unpredictable outcomes. In this blog post, I’d like to make a case against this kind of innovation paralysis. Every company must innovate, and with the right understanding of the word ‘innovation’, every company can.

Do You Know the Seven Stages of Innovation?

At IdeaScale, we define prolific innovators as organizations that have moved more than half of their ideas to the final stage. This doesn’t necessarily mean that every suggested idea became a value-generating, implemented reality. This means that the completed ideas had each been investigated, responded to, and a decision was made to move forward or not. But of course, at least a portion of those completed ideas generate measurable constructive outcomes.

Six Levers For Solving The Corporate Innovation Problem – Part 3

This is the third part of a three-part article series. We are investigating why – despite all the investments made into the early phase of innovation – innovation results remain disappointing. We call this the “corporate innovation problem”. In the first part we illustrated that companies are investing heavily into the early phase of innovation. In the second part, we provided some metrics on the corporate innovation problem and found that the corporate innovation problem actually consists of a “complexity” problem” and a “system problem”. In this article, we show six levers to change the “system problem” and think this is the way to solve the corporate innovation problem – and ultimately to increase innovation performance.

Six Levers for Solving The Corporate Innovation Problem – Part 2

This is the second part of a three-part article series. In the first part we illustrated that firms are investing heavily into the early phase of innovation. In this second part we show that despite of all these investments, innovation results remain disappointing. We call this the “corporate innovation problem”. We provide some metrics and find that there are two root causes. In the upcoming third part we will suggest that six levers can be used to address one of the root causes. We believe that moving these levers can provide a solution to the corporate innovation problem – and ultimately lead to increased innovation performance.

Six Levers for Solving the Corporate Innovation Problem – Part 1

Innovation is at the top of the Management Agenda for many companies. For excellence in innovation, companies have to master the chain of activities from discovering valuable insight into unmet customer needs to successful market adoption. However, despite large and growing investments into innovation, results remain disappointing. We call this the “corporate innovation problem”. In this 3-part article series we dig deeper into this problem and find that there are actually two root causes for it. We focus on one of the root causes – the “system problem” – and work out six levers of improvement. Acting on these levers offers a solution to the corporate innovation problem and ultimately increases innovation performance.

What Effect has Digital Innovation had on the World and your Business?

The Internet has forever changed how we work with innovation. Author Marta Domínguez spent the last five years observing the causes and effects of the digital wave and has gathered a list of 22 impacts on the world and your business.

4 Ways Your Travel Brand Can Innovate with the Help of the Crowd

When you’re thinking about innovation in the field of travel and transportation, more horsepower, hydraulics, and fuel efficiency might come to mind. But with the pace of change increasing rapidly, it’s difficult to imagine how government organizations and private companies will be able to absorb some of the most exponential and impactful changes that are sure to come in the next decade.

5 Ways to Create a Successful Innovation Program

You’ve heard it a thousand times: companies need to innovate in order to survive. The Googles and the Apples of the world are doing it- Google famously used to require employees to dedicate 20% of their time to innovation. But what exactly does it take to create a sustainable innovation program, especially if you are in an industry that is traditionally risk averse?