Strategies

  • IMse-How to Develop Innovative Leaders

    How to Develop Innovative Leaders

    September 14, 2018 | By:

    There is no arguing that in today’s marketplace companies must innovate to survive. There is more pressure now than at any other time in history for innovation, especially if companies want to be industry leaders. This is because rapidly changing technology is continually driving changes in markets and shifting trends in customer behavior and expectations.

  • IMse-Five Flavors of Innovation

    The Five Digital Flavors of Innovation

    September 11, 2018 | By:

    Innovation must become your business routine and corporate culture to renew creative energy. Digital innovation has a broader spectrum and the hybrid nature. It comes in the variety of flavors and there are many opportunities in an enterprise to taste it. The companies who get the most from innovation effort have the right ambition, open leadership, and culture quintessential.

  • IMse- AI and Customer Experience

    AI and Customer Experience: Will the Marriage Work?

    September 6, 2018 | By:

    Artificial Intelligence, like other digital transformations, have been commemorated in the field of customer experience for many years. However, it’s now the rage and this technology has been touching the sky. Today, the AI technology with its potential to mimic the human interactions have been so widely embraced by both the customers and brands that there’s no denying the fact that the AI in customer experience marriage will definitely work.

  • IMse - The Rise of Immersive Customer Experiences

    The Rise of Immersive Customer Experiences

    September 3, 2018 | By:

    In the business world of the modern day, your company either stays ahead of the curve or falls behind. Advertising is one of the best ways to get consumers engaged with a company, but advertisements often annoy the public.

  • IMse - Chatbot

    What’s New in Social Media Marketing

    August 31, 2018 | By:

    Social media marketing has become increasingly popular over the past few years. No wonder this is so when approximately 2.5 billion people use social networks on a daily basis. Facebook is still the most popular social media platform, despite its recent Cambridge Analytica Scandal, with more than 1.45 billion unique daily visitors.

  • IMse - HRIS

    Choose the Right Human Resource Information System to Stay on Top of Your Game

    August 24, 2018 | By:

    The backbone of any company, an HR department can be a catalyst for a brand’s growth and success. A tech-supported, effective HR unit will help you improve employee experience, which translates into better engagement and higher performance.

  • IMse -New Tech Innovations Are Helping Diabetics Stay Healthier

    New Tech Innovations Are Helping Diabetics Stay Healthier

    August 23, 2018 | By:

    Diabetes is becoming a growing problem with millions of people struggling to keep their blood glucose levels managed. In addition to altering diet and lifestyle, many patients must also rely on medication.

  • IMse-Urban-innovation-labs,-hubs,-coworking-spaces

    Urban innovation labs, hubs, coworking spaces… Which one to choose to boost your innovation?

    August 22, 2018 | By:

    Innovation is the Holy Grail of business success that can supercharge any kind of organisations from corporates to start-ups and shift them towards growth. Nevertheless, many organisations on the creative edge are struggling how to make innovation happen due to the rise of new work processes, changing demographics and new technologies.

  • IMse - Effectively shifting gears between the different phases of the Innovation Pipeline

    Effectively shifting gears between the different phases of the Innovation Pipeline

    August 21, 2018 | By:

    Adventurous as the word innovation may sound, an innovation consultant’s job consists for a large part in de-risking the innovation process. In order for innovation to be a viable undertaking for any company, the outcomes of the innovation need to be maximized, while the risk involved needs to be contained as much as possible.

  • IMse - Small Business is Getting Bigger: How to Keep Innovating as Your Company Grows

    Small Business is Getting Bigger: How to Keep Innovating as Your Company Grows

    August 16, 2018 | By:

    Business innovation benefits business owners and consumers alike. It helps grow competitive advantage in saturated markets and time and time again have proven to be financially lucrative and socially inspiring. It’s crucial to any organization’s long-term success and especially hard to scale and maintain.

  • IMse - Build a Strong and Successful Team

    5 Tips to Build a Strong and Successful Team

    August 15, 2018 | By:

    You may be the mastermind behind the business idea that has led to establishing your company, but your employees are the backbone of its success. No brand, no matter how necessary it may be, is immune to failure caused by poor internal structure and leadership.

  • research-innovation

    What Role Does Research Play in Innovation?

    August 6, 2018 | By:

    A lot of innovation programs have naturally grown out of research and development groups, but most true innovation is a departure from what’s come before so what role does the “research” in “research and development” play in innovation?

  • IMse - interaction

    It’s All About Interaction!

    August 1, 2018 | By:

    The central role of Interaction Design when creating delightful customer experiences

    Organisations depend on their competitive advantage in order to become or keep successful, relevant for their customers and grow over time. As we all know, competitive advantage is achieved via either one – or a combination – of the strategies involving pricing, service and product quality or customer service excellence. We argue that another overarching strategy should always be present in a company’s strategy; delivering an excellent, desirable and memorable customer experience.

  • IMse - Employee Enrichment

    Crafting an Effective Employee Enrichment Program

    July 31, 2018 | By:

    Creating an employee enrichment program that actually lends itself to employees who are engaged is the backbone of a successful organization. A company can have the most innovative products and services under the sun, but if they do not also have employees who are supported and able to thrive, the company as a whole will wither.

  • encourage-the-flow-of-ideas-remember-the-three-c

    The New Strategic Talent Imperative: Why HR Leaders Should Be Setting An Organization’s Innovation Agenda

    July 25, 2018 | By:

    The increased focus of mature organizations in developing a more innovative culture and set of actions is a crucial opportunity for HR / Talent leaders to play a leadership role. This whitepaper examines a range of actions that HR / Talent leaders can take to drive this strategic imperative.

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