IM & Innovation Tool

Jeffrey Baumgartner

Jeffrey Baumgartner is the author of the book, The Way of the Innovation Master; the author/editor of Report 103, a popular newsletter on creativity and innovation in business. He is currently developing and running workshops around the world on Anticonventional Thinking, a new approach to achieving goals through creativity.

All articles by Jeffrey Baumgartner:

How Status Quo Bias Can Kill Innovation

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Status quo bias is a proven cognitive bias that exists in all normal people. Innovation, especially breakthrough innovation, requires veering from the status quo. As a result, the average managers is all too likely not to approve a highly innovative idea, not because of any intrinsic flaw in the idea, but because the idea would require change. You need to work around this bias if you truly want your company to innovate.

Implementing Ideas: Baby Steps

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Big, crazy, breakthrough ideas seem wonderful when you are dreaming them up, but frightening when it comes time to implement them. Fortunately, the field personal development has a technique that you can apply: personal development planning (PDP). Jeffrey Baumgartner explains how to implement this approach to your innovation process.

Hiring Creative Employees

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Are you looking to hire creative employees at your company? If so, allow me to propose some characteristics you can advertise for and look for in order to find true creative thinkers. However, I also have a warning for you. But first, a little background.

The Seven Essential Characteristics of Innovative Companies

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What makes a company innovative? Innovation is nothing more than a tool that enables companies to achieve unique, strategic goals. It should not simply be a slogan, nor an end unto itself, argues Jeffrey Baumgartner. To be truly innovative, an organization should have seven essential characteristics.