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Geordie Adams

Geordie Adams has been on the front lines of innovation for over 20 years, most recently through his founding of PubliVate, a leading partner in providing successful collaboration and innovation management solutions to organizations. If not working with public and private sector clients, Geordie can be found thinking (Canada), sharing (@publivate), and creating (www.publivate.com ) around better ways in which people can work together.

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To get Innovation…Try Stimulation

June 14, 2012 | In: Enabling Factors

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There is a saying, “horses for courses”. It means that certain character types (horses or people – or others) perform in different ways depending upon the circumstances. This holds true in collaborative engagements, whether they are crowdsourcing exercises, virtual focus groups, online research communities or a growing number of other online activities. A key success factor that we found over the last number of years — and perhaps the key success factor– is understanding what the best stimulative environment is for that activity, and your participants.