Dec 08, 2017 | In: Strategies
Websites are the heart and core of every modern business. Your entire marketing efforts and promotions are supposed to lead visitors to your website and convert them into customers. In a sense, a business website is there to seal the deal. However, no matter how good your marketing efforts are, if your website isn’t good enough, your potential customers will simply leave. In addition, online consumers have certain expectations when it comes to business websites, such as good functionality, speed, user-friendliness and so on.
Nov 21, 2017 | In: Trend Alert
The real estate industry has always been quite static while facing its own set of challenges and obstacles. However, technological innovations will reshape every industry eventually, real estate included.
Oct 10, 2017 | In: Strategies
In 2010, Pepsi invested millions of dollars in the “Pepsi Refresh Project,” moving their entire marketing strategy to social media. The campaign was, of course, widely promoted via online networking channels and, in the beginning, it seemed like a huge success.
Sep 13, 2017 | In: Strategies
Increasing brand visibility and exposure is something that can really make all the difference, because no matter how good and unique your product or service is, you won’t have too much success if you don’t promote it through social media platforms.
Jun 21, 2017 | In: Creative Leadership
Companies that encourage and reward intrapreneurship have a great advantage when it comes to retaining the best talents – especially important in today’s creative climate. Here are a few ways that your company can turn your employees into highly-engaged intrepreneurs.