Chuck Frey

Chuck Frey founded and served as its publisher from its launch in 2002 until the partnership with Innovation Management in 2012. He is the publisher of The Mind Mapping Software Blog, the definitive souce for news, trends, tips and best practices for visual mapping tools. A journalist by trade, Chuck has over 14 years of experience in online marketing, and over 10 years experience in business-to-business public relations. His interests include creative problem solving, visual thinking, photography, business strategy and technology. His unique combination of experience and influences enables him to envision new possibilities and opportunities.

All articles by Chuck Frey:

  • Illustration by Amanda Schutz

    The 7 All-time Greatest Ideation Techniques

    May 30, 2013 | In: Strategies

    Which brainstorming techniques should you use to attack your next innovation challenge? Here are the “super seven” that innovation consultant Bryan Mattimore says have the advantages of being easy to learn, flexible to adapt to different types of creative challenges and are diverse enough to deliver different types of ideas.

  • Techniques to clear your mind for creative thinking

    How to Clear your Mind of Distractions and Free it up for Creative Thinking

    May 29, 2013 | In: Strategies

    Do you ever find that distractions get in the way of your creative thinking time? Is your mind buzzing, heading off in many different directions, sapping your energy for brainstorming? Tom Wujec, author of Five Star Mind: Games & Puzzles to Stimulate Your Creativity & Imagination, offers a clever solution to this common problem.

  • How a Decision Room Can Enable Change and Innovation

    How a Decision Room Can Enable Change and Innovation

    Mar 15, 2013 | In: Enabling Factors

    One of the challenges leaders face in times of uncertainty and rapid change is helping senior managers to engage in bigger-picture thinking. To enable this process, a growing number of companies are creating “decision rooms” – dedicated areas that help them visualize challenges and opportunities from a number of perspectives and make better decisions.

  • Photo: Sam Gangwer

    Unlocking Talent is a Key to Organizational Agility and Innovation

    Mar 01, 2013 | In: Organization & Culture

    Nilofer Merchant, in her excellent new book, 11 Rules for Creating Value in the Social Era, points out that in order for companies to be fast, nimble and innovative enough to survive in today’s Social Era, leaders must meet their workers’ desire to contribute to a mission that matters.

  • Image by Andres Nieto Porras

    Cultivating Innovation Champions

    Jan 30, 2013 | In: Enabling Factors

    In order for innovation to flourish in your organization, your innovation champions must be supported through properly structured responsibilities, goals and resources. Otherwise, they will leave to pursue other opportunities, taking their energy and ideas with them. That’s one of the core messages of Gerard J. Tellis’ new book, Unrelenting Innovation.

  • Image by Tony Dowler

    The Surprising Connection Between Simplification and Innovation

    Jan 23, 2013 | In: Enabling Factors

    Matthew E. May, author of the new book The Laws of Subtraction, believes if we would take a more minimalist approach to our work, seeking ways to get maximum impact with minimum effort, there would be much less waste – and much more innovation.

  • Image by Chris Blakeley

    Random Word Brainstorming: A Simple, Powerful and Effective Ideation Technique

    Dec 26, 2012 | In: Strategies

    Word lists, because of their simplicity, are often overlooked as a tool for brainstorming. That’s too bad, because they can be quite powerful and are very easy to use. They leverage the mind’s awesome associative powers to help us uncover new connections, insights and ideas.

  • Making Your Idea Matter

    Making Your Idea Matter

    Dec 09, 2012 | In: Book Reviews

    For many innovative people, the problem is not coming up with enough ideas, but getting attention for those ideas we decide to implement. To solve this problem, we need to invest more time developing persuasive stories that make an emotional connection with the people we’re trying to influence. That’s the message of Bernadette Jiwa’s terrific book Make Your Idea Matter: Stand Out With a Better Story.

  • Steal Like An Artist Book Review

    Steal Like an Artist: A Concise, Inspiring Guide for Creators

    Dec 05, 2012 | In: Book Reviews

    Steal Like an Artist: 10 Things Nobody Told You About Being Creative by Austin Kleon is a wonderful little book that is designed for anyone who is ever has had a desire to create something amazing, but doesn’t know where to start.

  • Evil Plans Book Review

    Thinking About Starting Your Own Venture? Read Hugh MacLeod’s Book, ‘Evil Plans’

    | In: Book Reviews

    Are you a cubicle slave who longs to be their own boss, to take their Really Big Idea and run with it, unencumbered by the shackles of the corporate world? Then you need to pick up Hugh MacLeod’s new book, Evil Plans: Having Fun on the Road to World Domination.

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    Mind Mapping Software: A Simple Approach to Idea Management

    Nov 28, 2012 | In:

    Small to medium-sized businesses typically don’t need an enterprise-level idea management system. What they need is a simple tool that enables them to capture, improve, evaluate and take action upon their best ideas. Mind mapping software is a tool that can help.

  • iknowbrainer-300px

    iKnowBrainer App Brings a Process and Diverse Stimuli to Brainstorming on the iPhone

    | In:

    The iKnowBrainer app for iPhone and iPod is a powerful, proven brainstorming tool that has an excellent pedigree – the award winning KnowBrainer card deck, which is now in its fifth edition. This app incorporates all of the content from the physical version, and adds some cool new capabilities, too.

  • ethnography-300px

    The Dynamic Duo of Innovation: Ethnography and Big Data

    | In:

    The combination of Big Data and ethnographics can be a potent toolset for uncovering innovation opportunities, as a growing number researchers are discovering.

  • whack-pack-app-250px

    5 Compelling Benefits of Mobile Brainstorming Tools

    | In:

    Brainstorming apps for your mobile device now make it possible to court your creative muse no matter where you are. Here are 5 compelling benefits of these next-generation ideation tools.

  • marketing-support-250px

    How R+D Can Build Marketing Support for its Ideas

    Oct 21, 2012 | In:

    Last week, we introduced the topic of R&D’s frequent lack of marketing support for its ideas and some culturally ingrained attitudes that can contribute to this. This communication gap is frustrating, especially for those in R&D whose role it is to develop and sell-in new initiatives. This week, we continue this discussion and describe strategies to help overcome resistance.

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