Learn How to Effectively Lead Innovative Teams and Drive Innovation Through the Enterprise

This one-week executive education program delivers a comprehensive training for high-level managers in how to effectively lead innovative teams and drive innovation through their enterprise. Held on-site at the iconic UC Berkeley campus and taught by renowned Berkeley-Haas faculty and Silicon Valley practitioners, the course delivers real-world methods and frameworks so participants can apply the learning to their own businesses. Attendees will receive a UC Berkeley Executive Education certificate upon completion.

Innovation drives the modern enterprise. Entrepreneurial leaders of successful companies thrive by capturing and capitalizing on the opportunities created by new technologies, new markets, new customers and new ways of doing business. This certificate-granting program for high-level managers delivers the skills to galvanize opportunity, evolve new strategies, lead new initiatives and build “the innovative organization.”

Over five days, distinguished Berkeley-Haas faculty team up with business leaders from prominent Silicon Valley companies to guide lively sessions that empower participants with strategies and tools to lead an innovative organization. Taught on-campus at UC Berkeley, this course emphasizes the tools for using external influences — such as changing technology — as strategic opportunities to innovate. Participants develop leadership techniques that efficiently leverage new ideas across your organization.The curriculum includes briefing by leading authors and practitioners, and is enriched by case studies of prominent brands in media, technology and consumer industries and features a live panel of Silicon Valley entrepreneurs. Only at UC Berkeley Center for Executive Education.


June 2-6, 2014
October 27-31, 2014


UC Berkeley-Haas; Berkeley, California


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  • Innovation as a Process
  • Live Cases in Innovation (using prominent media, internet, technology, consumer and venture capital companies as examples)
  • Startups as an Innovation Model
  • Brand Management as an Innovation Tool
  • Power and Politics of Innovation
  • Your Innovation Plan

Program Highlights:

  • Unrivaled training from Bay Area industry experts
  • Networking opportunities with peers and Silicon Valley business leaders
  • Cutting-edge theory combined with practical application strategies
  • A keen aptitude for seizing innovation opportunities
  • Tools and frameworks to plan and implement new ideas
  • Leadership and management skills for creating a culture of innovation
  • A UC Berkeley Executive Education certificate upon completion

Who Should Attend:

This program is for leaders who manage teams or who effect change within their organizations. Experience levels include:

  • C-Suite
  • VPs
  • Directors
  • Division managers

Why Berkeley?

Berkeley has a long history as the epicenter for scientific, social and technological innovation, further stimulated by the nearby Silicon Valley business ecosystem.

Executive education programs at Berkeley go beyond conventional learning methods to include prototyping, workshops, simulation and 1-1 engagement with industry practitioners. The result is a dynamic, unforgettable learning experience aligned with your individual and company goals.

Berkeley faculty are internationally recognized leaders in the study of economic, social, and technological forces shaping global markets and bring real-world methods and frameworks for applying research to business.  We leverage our Silicon Valley network by including business leaders in our program panels and sessions. Their expertise enhances the programs’ core business curricula.

For those seeking an experience that challenges, stimulates and inspires, there’s no better place than Berkeley.

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