It's better for a CEO to describe success than to prescribe the exact methods employees must use to achieve it. This is done, says Chegg CEO Dan Rosensweig, by establishing a company vision and sharing it often with employees. He advises to not think in terms of business models, but rather to reframe the questions to ensure your company is thinking big enough. Then, hire people willing to be part of a team that will be integral to this vision.
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