Losing Creative Control

For many small business owners, the phrase “creative control” elegantly summarizes the reason they went into business in the first place. Feeling trapped or unappreciated at their last job, they decided to reject the default notion of bland resignation and instead determined it preferable to sink or swim based on their own merits and ambition. The problem comes when what started as a virtuous saying, turns into a vicious cycle.

Whereas the desire to retain creative decision-making authority of a company or initiative is pretty straightforward, the idea of retaining control is a moving target and thus, inherently elusive.  Because of this, the arc of control within small businesses usually follows the same predictable, albeit unfortunate, script.

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