A major focus of this initiative, driven by Cisco’s top leadership, was to maintain and boost the company’s innovation culture. The measures Cisco took included making sure every employee knows what innovation is, know how to innovate, make sure they are given the opportunity to innovate, and that they have the tools to help them. At Cisco, employees are rewarded and recognized for their participation and the contributions they make. The culture was very much about just getting everyone involved and giving people and their ideas visibility and then rewarding them for doing it.
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