Open Innovation in the German Automobile Industry

A brand new study by German innovation expert Ili Consulting shows that the advantages of open innovation have been understood and adopted by managers of German car manufacturers and their suppliers.

This 2012 edition of the study “Open Innovation in der Automobilindustrie” is the second iteration after a similar survey in 2009. Comparison impressively shows that more and more of the asked managers on the middle, higher and top level follow the trend to get their company’s research from a closed to an open one, thereby laying ground for further realization of its full innovation potential.

Read full article » mass-customization.de/2012/07…

 

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