“We have listened to our clients and solution providers who told us that a social media enabled platform where quality trumps quantity is what the world needs right now. As a result of this unique platform, organizations are able to make better connections faster and thus accelerate time to market.”
NineSights is being launched in response to a recent NineSigma survey of professionals in a range of industries that found no innovation platform existed to effectively meet the needs of solution seekers and providers online. With NineSights, that marketplace need is being met.
For solution providers, this includes exposure of their technologies, new business development opportunities, connections outside their industries, and direct access to solution seekers. Organizations reaching out to solution providers see the same benefits, particularly the opportunity to connect with others outside of a single vertical segment.
The site also hosts featured “galleries” that spotlight innovation requests and technology offers from organizations like Philips, and provides forums for discussions among users.
The community fits the highly fragmented (but transparent) information economy. Knowledge brokering will spur knowledge valorization, create better, faster and cheaper output, by being the connector between entities.
What’s your opinion on the launch of NineSights?
By Gianluigi Cuccureddu
Gianluigi Cuccureddu, contributing editor, is an experienced writer specializing in innovation, open business, new media and marketing. He is Managing Partner of the 90:10 Group, a global Open Business consultancy. They help clients leverage social media as business accelerators to generate faster, better and cheaper business output. Social media integration is the new secret ingredient to achieve sustainable competitive advantage in delighting the clients’ customers while continuously driving their cost down.