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Green Business Model Innovation in the Tourism & Experience Economy

Start:
May 21, 2012
Cost:
Free
Venue:
Tivoli

The OECD Tourism Committee and Nordic Innovation welcome you to Copenhagen for an immersive exploration of and discussion on how tourism companies can leverage green innovation to achieve and maintain sustainable business value.

The program will reveal new insights and better understanding of tourism companies’ work with integrating green with innovation efforts and focus.

Topic areas:

  • International practices for green innovation in the tourism and experience economy
  • Main drivers and barriers for green innovation
  • Customer value and green innovation

Anticipated outcomes:

  • List of high value challenges for green innovation in the tourism industry
  • How public policies can be better tailored for green innovation
  • How to work with business model innovation in tourism

The conference will bring together leading executives from tourism companies, public sector organisations and researchers to collaboratively explore green innovation practices in the Nordic, European, Asian, and Central American tourism industries.

Participation at this conference is free of charge. There are limited places available. 

For more information and registration please visit www.nordicinnovation.org